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Main differences between FREE and PREMIUM plans

What is a FREE account and its limitations



If you want to learn more about all our plans and their characteristics, click here

A FREE account has no cost and allows you to have a brand to connect one profile from each social platform, except LinkedIn.

Main limitations of the FREE account:



You can only manage one brand and you cannot delete it to connect new social profiles.

No connection to LinkedIn.

No connection to X (Twitter). Connection is available for premium plans through a paid add-on. More details here

Limited access to analytics with 3 months of history and a watermark is displayed.

No downloadable reports in PDF or PPT or custom report templates.

Analysis of up to 5 competitors that you can't change or delete, for Facebook, Instagram, Bluesky and Twitch. (YouTube and X are excluded.)

Up to 50 posts scheduled/month.

Text generator with Artificial Intelligence limited to 5 credits per month. For more information, check here.

No Instagram or TikTok Hashtag Search Engine: Only available for Premium Plans. For free accounts, Metricool will provide you with the ten most popular hashtags instead, but you will not be able to search further.

No access to Posts Library

No integration with Canva.

No integration with Google Drive.

No integration with Google Looker Studio. (Looker Studio is only available on Advanced or Custom plans).

No integration with Zapier (Zapier is only available on Advanced or Custom plans)

No access to SmartLinks.

Do you want to discover all our Metricool features? Take a look at our mega tutorial.

Updated on: 24/03/2025

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