Question 1

Instagram Connection to Metricool

Accepted Answer

What kind of accounts can be connected

Only professional accounts, business or creator, can be connected to Metricool (not personal profiles). Also note that automatic publication is only for business accounts, with Creator accounts the publication is manual. If you want to check what type of Instagram account you have, go to Profile > Settings > Account from your Instagram mobile app. If your Instagram account is personal, you can switch to a professional account in this section.

What to check on social media accounts

If you want to connect an Instagram professional account to Metricool, your account must be correctly linked to a Facebook Page where you will grant permissions to Metricool.

To do this, the first thing to do is to check if the Facebook page and the Instagram account are correctly linked here, as shown in the following screenshot.

If both accounts are not linked there, then you should check the settings on Instagram. You need to check if your Instagram account is properly connected to a Facebook page from your Instagram mobile app.

Select the Instagram account you want to check and go to the profile.
Click on the three horizontal lines at the top right.
Click *Settings > Account > Share with other apps

Question 2

Schedule and Post on Instagram

Accepted Answer

Formats on Instagram

It is possible to schedule any format on Instagram from Metricool. However, depending on the type of professional account you have and the format you want to share on Instagram, the posting process differs.

Auto-publishing

With Metricool, you can schedule and auto-post as long as your Instagram account is a business account (not a creator) and you post ** images or short videos** (less than 1 minute) **in the feed. ** Also, reels can be auto published.

Likewise, images and videos must meet certain requirements to automatically post successfully. You can check the specifications ** here

When you create the post, make sure you select "Feed Post" or "Reels" and that the auto-publish button is enabled.

Also, when you select reels, you can choose whether you want to **show the reels on feed **when is posted or not.

||| From Metricool it would not be possible to add trending music to the Reels, the video must be attached edited with the music or disable the 'autopublish' option and publish the post manually as indicated below. About the cover, you can choose it within the video, but not attach it. The option is available on the three dots icon on the thumbnail of the attached video

Question 3

How to connect social media and ad platforms to Metricool

Accepted Answer

Available connections

You can connect one social profile of each of the following social media and ad platforms to each brand:

A web/blog
A Facebook page or group.
A professional Instagram account: Business or creator
A Twitter account.
A LinkedIn company page or personal profile (not available on Free plans).
A Pinterest account.
A TikTok account.
A Google My Business location.
A YouTube Channel.
A Twitch channel.
A Facebook Ads account.
A Google Ads account.
A TikTok Ads account.

Web connection

To connect your website or blog to Metricool, you must install our tracking code on your website. Learn how to do it in this tutorial.

Facebook

To connect a Facebook page, you must first check that your personal profile have an admin role on the Facebook Page you want to connect. This information is available under 'Manage Page' > 'Settings' > 'Page Roles'. You can't connect your Facebook Page to Metricool with a different role.

Once you are an admin of the Facebook Page, go back to Metricool and access the Connections dashboard: top-right drop-down menu > Connections, and click on 'Connect page'. A new window from Facebook will open where you can accept the permissions. Once accepted, a list of all the pages you manage will display so you can select which one to connect to Metricool.

![](https://storage.crisp.chat/users/helpdesk/website/ef2fa5eaa5

Question 4

Team members

Accepted Answer

What is it?

With the Team Members feature, you can grant access to one or more brands to other team members or customers by choosing from various levels of permissions. This feature is available on TEAM and Enterprise plans.

How to grant access?

To give access, you must go to the Connections dashboard - on the top-right dropdown menu -, select the brand, and then go to Team Access. Once there, all you have to do is adding the email address and choose the permissions you want to grant. If that person does not have a Metricool account, they will receive an email to create an account.

Role types

There are three levels of permissions:

Analyst: It can view analytic data, configure and generate reports. It can access Planning, SmartLinks, and Ads but this permission cannot change data. You cannot change the data of the brand that is shared either
Editor: It has the same privileges as an “Analyst” and can also program content, reply to messages from Inbox, modify data in SmartLinks and create ad campaigns in the Ads section.
Manager: It has the same privileges as an “Editor” and can also remove or add connections to the brand. You can grant or revoke access to other team members of a shared brand. You cannot delete a shared brand, but it is possible to revoke the permission. A manager can't change the account settings either, only

Question 5

Image and video requirements

Accepted Answer

These are the specifications for images and videos when scheduling and posting multimedia content through the API:

FACEBOOK:

**✓ Images: **

Must be in JPEG or PNG format
Maximum file size: 30 MB
Size of square posts: 1200 x 1200 px
Horizontal posts: 1200 x 900 px
Linked images: 479 × 246 pixels on computers and minimum 320 pixels wide on mobiles.

✓ Videos:

File type: MP4, MOV or GIF
Maximum file size: 500 MB
Maximum length: from 1 second to 240 minutes maximum.
Aspect ratio: 1:1 (for PC or mobile) or 4:5 (mobile only).
Video settings: H.264 video compression, square pixels, fixed frame rate, progressive scan and stereo AAC audio compression from 128 kbps.
Resolution: 1080 x 1080 pixels minimum.
Animated GIFs: Minimum height and width 120 px.

✓ Reels:

Resolution: minimum 540 x 960 px (540p).
Aspect ratio: 9 x 16
Frame rate: 23
Duration: minimum 4 seconds, maximum 60 seconds.

INSTAGRAM

**✓ Images: **

Must be in JPEG or PNG format
Maximum file size: 8 MB
Aspect ratio: must be between 4:5 and 1.91:1
Minimum width: 320 pixels (scaled to minimum if necessary).
Maximum width: 1440 pixels (scaled down to the maximum if necessary).
Height: Varies, depending on width and aspect ratio.

Image size:

Maximum Columns (horizontal pixels): 1920
Minimum aspect ratio [cols / rows]: 4 / 5
Maximum aspect ratio [cols / rows]: 16 / 9
Video bit rate: VBR, 5Mbps max.

✓ Videos:

MOV or MP4 format
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Question 6

Scheduling and Posting Options by Social Network

Accepted Answer

On Metricool, you can schedule content on Facebook, Instagram, Twitter, LinkedIn, Pinterest, TikTok, YouTube and Google My Business.

Depending on the social network, you can schedule specific formats from Metricool and the posting process differs:

FACEBOOK

You can schedule and auto-publish your Facebook posts from Metricool.

Up to 10 images
1 video
1 GIF
Reels: When Facebook is selected, choose the reels option in the drop-down menu next to the Facebook icon.

Different formats cannot be mixed. Stories are not supported.

Facebook Options:

Add a location
Boost your post (as long as you have connected a Facebook Ads account to the Metricool brand)
Mention Facebook Pages
Add Alt Text to Image

INSTAGRAM

Depending on the type of professional account you have and the format you want to share on Instagram the posting process varies.

Auto-publication:

You Instagram account must be Business. If you have a creator account the posting will be always manual.

Up to 10 images
Up to 10 videos (as long as videos last less than 1 minute each one)
A ** combination of both formats**
Reels (up to 60 seconds)

GIFs are not supported. The images and videos must adjust to the specifications that you can check here.

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