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Main differences between FREE and PREMIUM plans


What is a FREE account and its limitations


**If you want to learn more about all our plans and their characteristics, click here **


A FREE account has no cost and allows you to have a brand to connect one profile from each social platform, except LinkedIn.


Main limitations of the FREE account:


  • You can only manage one brand and you cannot delete it to connect new social profiles.


  • No connection to LinkedIn.


  • No connection to X (Twitter). Connection is available for premium plans through a paid add-on. More details here


  • Limited access to analytics with 3 months of history and a watermark is displayed.



  • Analysis of up to 5 competitors that you can't change or delete, for Facebook, Instagram, Bluesky and Twitch. (YouTube and X are excluded.)


  • Up to 50 posts scheduled/month.


  • Text generator with Artificial Intelligence limited to 5 credits per month. For more information, check here.


  • No Instagram or TikTok Hashtag Search Engine: Only available for Premium Plans. For free accounts, Metricool will provide you with the ten most popular hashtags instead, but you will not be able to search further.



  • No integration with Canva.



  • No integration with Google Looker Studio. (Looker Studio is only available on Advanced or Custom plans).


  • No integration with Zapier (Zapier is only available on Advanced or Custom plans)



Do you want to discover all our Metricool features? Take a look at our mega tutorial.

Updated on: 16/05/2025

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