Google Business Profile

Location

✅ REACH

Google Maps: number of times they searched for your business on Google Maps.
Google Search: number of times they searched for your business on Google Search.
Total: Total number of the sum of searches coming from Google Search and Google Map.

✅ DISTRIBUTION OF REACH BY SOURCE

This section shows the percentage of the reach, you can view the data in graph or table.

✅ KEYWORDS

In this section you can consult the impressions generated by each keyword in the searches.

✅ CLICS

Website: Total number of times they clicked the button to access the company's website from our Google Business Profile listing.
Phone: Total number of times they have clicked the call button to contact the brand by phone from our Google Business Profile listing.
Directions: Total number of times they have clicked on the button how to get to the company's location from our Google Business Profile.
Total: Total clicks on all buttons in our Google Business Profile.

Reviews

✅ REVIEWS

Star Rating: Average rating of your company / location.
Total: Total reviews.

✅ LIST OF REVIEWS

User: The name of the user who made the review.
Message: The text of the review.
Date: The date the review was published.
Star rating: The rating given by the user to our company.
Answered: Whether or not the review is answered.

Photos and videos

✅ PHOTOS AND VIDEOS

Total: Total photos and videos uploaded in the selected period.

✅ LIST OF PHOTOS AND VIDEOS

Date: Date on which the photo or video publication is made.
Type: Type of publication, whether photo or video.

Publications

✅ POSTS

Total: Total number of publications produced in the selected period.

✅ LIST OF POSTS

Date: Date on which the publication is made.
Type: Type of publication can be photo or video.

Optimize your business profile and improve your LOCAL SEO. Don't miss this article from our blog.

Updated on: 24/03/2025