You can now view your personal LinkedIn profile stats in Metricool! 🚀

Until now, you could only schedule content for your personal LinkedIn profile with Metricool.

But starting today, you can also access your analytics.

Yes, you read that right: now you can track how your personal account is performing and make decisions based on real data.

Perfect if you use your profile to grow your personal brand, generate business, or share professional content.

Available on all plans for a limited time!

The LinkedIn connection is part of Metricool’s premium features, but for a limited time it will be available on all plans.

A great opportunity if it’s your first time connecting LinkedIn to Metricool, as the connection will be automatically enabled so you can try everything you can do with your data—no upgrade needed.

Check the conditions here.

Haven’t connected your account yet? 👉 Step-by-step guide to connect it

Available metrics

👀​ Good to know

• Follower data is available from the moment you first connect your profile to Metricool, or from the moment you renew the granted permissions if your profile was already connected.
• Post stats are only available for content published via Metricool (due to LinkedIn’s API limitations—historical data and external content aren’t accessible).

Community

✅ GROWTH

• Followers: Total number of followers on your profile.
• Posts: Number of posts published via Metricool in the selected time range.
• Followers: Growth during that period.
• Daily followers: Number of followers gained or lost in the selected period.
• Followers per post, Posts per day: average values over the selected date range.

✅ FOLLOWER BALANCE

The follower balance logs all movements in your follower count.

If a user follows you, unfollows, and follows again on different days, it will count as two followers. Deleted or restricted accounts are included.

Use this metric to measure how your community responds to your content or identify days with follower gains or losses.

• New followers: Gained and lost during the selected period.

Account

✅ POSTS SEEN DURING THE PERIOD

This section shows metrics generated during the selected period.

It includes data from posts that received interactions during that time—even if they were published earlier.

It helps you understand how your content is performing in a given period.

• Impressions: Number of times your posts appeared in other users’ feeds.
• Reactions: Total quick interactions your posts received, such as “Like,” “Celebrate,” “Support,” etc.
• Comments: Number of replies other users wrote on your posts.
• Shares: Times other users shared your content on their own feed.

Posts during the period

✅ SUMMARY

• Engagement: Engagement rate is the number of interactions per 100 impressions, depending on the selected formula. See the “What is engagement?” section.
• Interactions: Total number of comments, reactions, or shares received.
• Impressions: Total number of times your posts were displayed (includes views outside the selected period).

💡 Impressions count when your post is shown on at least 50% of the screen for 300ms, or when a user clicks it—whichever happens first.

• Posts: Total posts published in the selected period.

✅ INTERACTIONS

• Reactions: Total reactions in the selected time range.
• Comments: Total comments in the selected time range.
• Shares: Number of times your content was shared in the selected period.

💡 LinkedIn offers two ways to share content: reposting with a comment and automatic repost. Only reposts with comments are counted.

• Posts: Total number of posts published during the selected period.
• Daily reactions, Reactions per post, Daily comments, Comments per post: average values over the selected date range.

✅ LIST OF POSTS

• Date: Post publication date.
• Type: Post type (Text, Image, Multi-image, Video, Document, Article, Poll, Celebration).
• Reactions: Total reactions per post.
• Comments: Total comments per post.
• Shares: Number of times the post was shared.
• Impressions: Total number of times each post was displayed (even outside the selected period).
• Unique impressions: Number of distinct users who saw your post at least once.
• Engagement: Engagement metric based on your selected formula. See the “What is engagement?” section.
• Video views: Counts when a video plays for at least 3 seconds. Auto-looped videos count as one view.
• Unique viewers: Distinct people who watched the video.
• Watch time: Average time the video was watched, shown in seconds. Auto-loops continue increasing this metric.

ℹ️ What is engagement?

Engagement measures how users interact with your content in relation to how visible or far-reaching it is.

In Metricool, you can choose between different calculation formulas. Learn more here.

Updated on: 09/07/2025