How to use Campaign Dashboards

Campaign Dashboards helps you group posts and ads by marketing campaign, analyze performance, and share results with clients. Create a dashboard, add content, sync metrics, and generate a shareable link.

Create and add content

Build a new Campaign Dashboard, review Metricool's suggested posts, and add content from the Planner, List view, or Analytics post list.

How to create a Campaign Dashboard and add content

Sync and understand

Sync the dashboard to pull the latest metrics, then read the content summary, top posts per network, and AI Insights.

How to sync and understand your Campaign Dashboard

Share your dashboard

Generate a public link for client reporting and set a custom brand logo.

How to share your Campaign Dashboard

Manage and permissions

Manage your dashboards and review user permissions and access levels for Campaign Dashboards.

Managing and permissions for Campaign Dashboards

Tips and best practices

• Write a specific campaign name and description — the more precise, the better the automatic post suggestion

• Keep the description client-facing — it shows up in the shared view, so write it as a brief context note for whoever receives the report

• Include at least 10 posts to unlock AI Insights and pattern detection

• Stay within the 180-day limit when setting your date range

• Sync before presenting to make sure numbers and insights are up to date

• Edit AI Insights when needed to align generated insights with your reporting tone before sharing

FAQs

Additional resources

• 📹 Analyze Social Media Campaigns in One Dashboard — EN · ES · FR · DE

• 📝 How to Create a Social Media Campaign Dashboard with Metricool - Check language availability using the article selector