Creating & scheduling content

How to add images and videos to your posts in Metricool

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In Metricool, you have different options to add multimedia content:

Dragging to the calendar

You can quickly add content to the calendar by dragging and dropping files from your PC or directly from the planner, including multiple files at once. Drop files directly onto a slot in the calendar to create the post automatically with those files, or drop them into an already open Create post window to add them to that post. Access the Canva, Google Drive gallery (available on paid plans), or the Posts Library by clicking on the multimedia icon.


Creating a new post

You can also add multimedia elements when planning your content:

  1. Go to planner

  2. Click on Create post

  3. Click on the multimedia icon in the options bar

  4. Select an option from the dropdown to continue

  • Add image or video: Add your files from a device or via a URL.

Considerations for URLs:

  • URLs must be public and directly point to an image or video.

  • A link preview may not be generated, but the content will be imported if the configuration is correct; otherwise, an error will be shown.

  • For Google Drive, the link must be configured with Editor permissions.

  • YouTube links are not valid, as they redirect to a website.

  • Adobe Express: create and add your files from Adobe Express. Find more details here.

  • Google Drive: Add your files from Google Drive. Learn more details here.

  • Canva: Add your files from Canva. Learn more details here.

  • Post Library: Add your files from the post library. Learn more details here.

  • Image or video bank: Access the Pexels gallery. Use the search bar to find content related to your post. You can also apply a color code to your searches for images.

  • Story template: Access templates to create your stories (available for Facebook and Instagram).

  • GIF gallery: Access the Giphy gallery. Use the search bar to find content related to your post.

Reusing content

Additionally, you can schedule by reusing content from the analytics section. By clicking, the planner will automatically open, and you can switch to another brand if you wish. (Images and videos will only be available if the content was scheduled through Metricool).

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